Context
In recent years, the field of e-learning has undergone a remarkable evolution, particularly in the realm of augmented reality (AR), which has transformed e-learning. During this time, I had the privilege of being part of the team that designed Bookful, the world's largest and most popular AR/3D reading app. Bookful features an extensive selection of 500 book worlds curated by top global publishers and children's brands, offering a diverse range of enjoyable and interactive activities.
My role
As the UX/UI designer, I specialized in enhancing the Augmented Reality reading experiences and games as well as the general app design. I designed AR game flows, new app features, UI design, created iconography and illustrations. I ensured seamless implementation and established design guidelines for consistency throughout the project.
Goals
• Create an experience that encourages children to read, learn, and play.
• Develop an intuitive and child-friendly user interface.
• Provide a variety of AR experiences that enhance the reading content.
Competitors
Amazon Kids
Epic!
CoSpaces Edu
Challenges
• Fast Book Navigation: Children tend to go through books quickly, requiring design strategies for engagement.
• Library Size Challenge: With over a thousand books in the library, helping kids find their preferred titles is a design challenge.
• Unnoticed Books: Ensuring that all books get attention and are not overlooked by children is important.
Personas
Sarah
6 years old
Background: Sarah is a curious
and energetic 6-year-old.
She loves colorful visuals, interactive experiences, and storytelling. She's often uses her parents' tablets or smartphones for games. She's a beginner reader and enjoys simple,
engaging stories.
Emily
33 years old
Background: Emily is a working mother with a 5-year-old son, Alex. She is tech-savvy and like involving technology into Alex's early education. She looks for e-learning apps that are not only entertaining but also have educational value.
Key-finds
• Kids are more engaged with learning when it's interactive and fun.
• Parents appreciate educational apps that are safe and easy to use.
• There is a demand for apps that combine reading
and interactive experiences.
Sketches
Home screen: main functions shelf arrangement
Shelf modules: book+game+avatar
Library shelfs arrangement
Design tasks
• Library Arrangement: Design child-friendly shelves and improve the search function.
• Home Screen Redesign: Create a more engaging and intuitive home screen.
• Info Window Pop-Up Design: Design child-friendly pop-ups for guidance and information.
Asop Fabels, scene 1.
scene 2.
scene 3.
• AR Games Flow: Craft the user flow for AR games.
• Child Profile: Interests Screen Design. Design an interface for kids to set their interests.
• Localization: Adapt the app to Spanish, Chinese, and Korean to ensure accessibility for a wider audience.
• Design System and Guidelines: Establish design standards and guidelines.
• Badges: Design an engaging badge system for achievements and rewards.
• Avatar Upgrade Room: Create a virtual room for avatar customization.
Implementation
Collaborated with the developer to implement AR features seamlessly into the reading experience intro the Unity project.
Worked closely with the developer to implement the designs and AR functionality.
Addressed any technical challenges and ensured a smooth user experience.
Summary
As a UX UI designer I learned how to blend education and entertainment in a safe and engaging manner, enhancing children's reading skills and knowledge through AR games.
Bookful kids spent more time with books
Bookful kids spent the screen time more productively
Bookful kids engaged with books by their own
© Nadia Karp 2023